Drivers & digital marketing

Revenue-and-follower-generating drivers and electronic direct mails, leading to content (ie. infographic, listicle), videos, or articles.

Netskope’s 2022 rebranding campaign for “security that’s ready for _______” focuses on a campaign that turns everyday people into super humans with Netskope’s Intelligent Security Service Edge (SSE). — https://www.netskope.com/

HP Z is a a sub-brand of HP and sells a series of professional workstation computers developed by HP.
HP Wolf focuses on the endpoint security catered for businesses. Each sub-brand of HP has it’s own look and feel.

The Aruba Instant On (AIO) business of Aruba focuses on giving small businesses the speed and connectivity that all of their devices deserve. AIO’s creative campaign has a “break the narrative” approach where the device wants to act as humanly as possible, while offering a bit of humor into the mix.

Each month, drivers are updated with current events, what’s trending in the world, and just information or questions. The rotating list of topics include: “AIO Asks”, Holidays, “AIO Relates”, and Polls.

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